Major footwear retailer

Pandemic shutdowns opened a new avenue of growth for a "multibillion-dollar big box “category killer,” " as eCommerce grew rapidly. But the company's performance in that space didn’t measure up to the competition. The click-to-porch performance was an average of five days behind the target, and nearly 100 stores—once the bread and butter of the brand—were slated for closure. 

Customers wanted more, and it was a matter of finding a way to satisfy that need. So, our Quickstrike assessment looked at an omnichannel strategy that leveraged stores to fulfill eCommerce orders, process returns, and convert traffic into new customers. 

We used iterative scenario simulations to analyze their complete fulfillment network against their inventory placement strategy, with granular analysis around projected markdowns by SKU, as well as parcel delivery tradeoffs between cost-and-speed, relative to distance from fulfillment center to customer. At the end of the project, upwards of $80 in million savings had been salvaged.